PROFESSSIONAL EXPERIENCE

Creative Consultant

Choice Flatware / 2017 - Current
Recruited to establish workflow process to create efficiencies that increased profitability, define design strategy for brand development, and develop a tabletop photo studio solution to enhance product photography for established grassroots business.

Streamlined photoshoot to edit process. The current method was photoshoot to multiple channel compliant edits in twenty minutes, but to maintain profitability that needed to be reduced to six minutes. Using design strategy fundamentals, I cut this time to two minutes by removing redundancies that were interrupting the workflow, introducing new technologies to increase speed, and programming photoshop actions to eliminate simple tasks with a click of a button.

Introducing a workflow process exceeded expectations and boosted profitability with an increase in growth of 35%.

Maintained growth rate while managing new staff members. Training new staff members to take over responsibilities while overseeing their progress on a new process resulting in a steady growth rate while lowering costs by elevating junior staff by mentoring them on specific skill sets related to expected tasks.

Photoshoot Director | Multimedia Manager I
Senior Graphic Designer

Fun.com / 2009 - 2017
Directed all photo and video projects for product imagery, model photography and lifestyle shoots used in advertising, social media, and recruitment opportunities Managed a multimedia team that grew from two to ten in the first year. Designed materials for website, social, print, and merchandising platforms including apparel, t-shirts, Halloween costumes, accessories, gifts, packaging, and promotional materials for mainstream brands such as Marvel, DC, Doctor Who, Dragonball Z, The Simpsons, Futurama, Attack on Titan, KISS, Back to the Future and many more.  

Created and performed as the company muppet mascot the FUN Monster. Creating the Monster as a marketing tool increased retention and customer’s social interaction. After receiving thousands of responses from customers who loved the character he is a feature on packaging and branding throughout the organization.

Founding member of the Content Task Force. A team of content creators including marketers, writers, bloggers, photographers and designers that would meet weekly to formulate an ideation brainstorm meeting to address pop culture, fashion, politics, gaming, movies, tv, and art trends to create original content that increased organic traffic to our website. Work that I created has been featured on industry heavyweights such as the Nerdist, Huffington Post, The Hill, Cnet, Mashable, Buzzfeed, Shock till you drop, MTV, GeekTyrannt, Geekologie, and SuperheroHype.

Developed a workflow process to increase efficiency. Working with a cross-department team that built a custom program within our admin system to calculate metrics, measure progress, time inventory spends in each department and an open communication board to share obstacles eliminating unnecessary meetings increasing items in stock by 6,500 SKUs in the first quarter.

Senior Multimedia Designer

Two Fish Studios / 2004 - 2009
Worked directly with recording artists, filmmakers, and comedians to develop enhanced digital media for CD, DVD, web, and flash drive delivery. Designed promotional materials for web, print, and merchandising across all channels. In-house photographer and videographer as well as contributing writer and artist for local magazine Static. 

Founding member of Moving Records. Lead the design and documentary teams in our state of the art mobile recording studio. We would record, mix, and master on the fly, delivering a concert experience like no other. Customers were able to take home a recording of the show minutes after its conclusion. We sold the business to Mark Cuban who rebranded the technology under the name Immediatek.

Curse of the Blessed: as Told by the Muse, Independent Film of the ins and outs of SXSW. Lead designer and animator responsible for conception and creating opening titles, bumpers, lower thirds, animated sequences, DVD packaging, and promotional materials. The film debuted at Sundance in 200

Graphic Designer

Capstone Press / 2001 - 2004
Design, illustration and cross-department concepting between marketing, editorial, and design focused on creating engaging
non-fiction books for inspired young readers. Colorist, inker, and designer for Graphic Library, historical graphic novels that lead to partnerships with DC Comics, Tony Hawk, and Scooby Doo.

Developed Books Series That’s Disgusting! and Max Axiom. Enhancing the user experience for struggling and reluctant readers the team put together unique branded titles to focus on interests of young adolescents gearing towards creating an interest in science.

Graphic Library Interactive Book Design. Team Lead for interactive series converting best selling titles to a digital format that would be accessible via school libraries becoming the first in the industry to offer that style of interactive media.

Lead Animator | Graphic Designer |
Quality Assurance Engineer

Brainbox Productions, In-Sync (Speed Razor) / 1998 - 2001
In-Sync made the software that Brainbox used to create content in a shared office space. Wrote proprietary testing language for software builds of Speed Razor, managing a testing lab of 20 different hardware configurations and organized reports from beta testers discovering potential bugs. At Brainbox lead animator and designer responsible for developing animated sequences used in television, film, and digital formats.

New York Independent Film Festival Audience Choice Award. Five Lines debuted in the New York to a sold-out crowd and won over audiences with its no holds barred look at life on the Metro in our Nation’s Captial.

Managed a partnership between 3 companies in developing the first independent film shot in HD. Forged a partnership between BOXX technologies, In-Sync, and Brainbox Productions merging hardware, software and the content creators.

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Why do i stand out

With 20 years of experience in Multimedia I have excelled in a variety of mediums including, directing, photography, design, illustration, interactivity, animation, acting,
voice over, and traditional art.

I started out my career working two jobs. Firstly as a Quality Assurance Engineer for the "In-Sync" corporation and secondly as the resident multimedia artist for Brainbox Productions. Do you ever wonder why the band N-Sync was spelled that way? Because our name was trademarked. This was the beginning of my career in helping start ups grow and finding balance between not only my personal and professional life but between my creative and technical mind.  It was here in my humble beginnings
I learned the most important lesson of my life. It takes more than talent and knowledge to be truly successful in this world, it takes balance. Just as a circus performer teetering on a tight rope high above the on looking anxious crowd requires balance to remain stable and safe, we too need to find balance in our lives for that much needed stability. While at In-Sync I was a Quality Assurance Engineer building Speed Razor, the first of its kind in non-linear video editing software that didn't need the taxing hardware configurations required at the time to process video. Than my nights consisted of being part of Brainbox Productions, a start up that used the Speed Razor software to shoot and edit the first independant feature film in HD thanks to a merger with BOXX technologies. The merger lead to a defining moment for In-Sync and the Audience Choice Award for our film Five Lines and the future of Brainbox.  Its more than just balancing your professional and personal life its also balancing your creative and technical sides. You can't have one without the other and they both need to be in harmony for your personal growth. You need to feed both sides of your brain to stimulate each hemisphere, one controlling logic and reason while the other controls imagination and creativity. That is why I live by three basic principles that motivate me every day to continue to my journey. 

Three Motivating Principles

I operate on my own set of core values that is based on three motivating principals that I apply to both my professional and personal life. I strive to always be, honest,
hard-working, and humble. Today's professional world is very competitive and while I have seen my fair share of people that get lost in that competitive nature it doesn't have to be that way. The old saying that it takes a village is entirely true in every sense of its meaning. We are all part of the same team and as long as you remain honest and communicate openly,  perform to the best of your ability while learning from any mistakes along the way and take pride in your work with the humility and understanding that there are many cogs to this machine, you will find success and satisfaction in what you have achieved.

Honest, Hard-Working, Humble, this is my key to success and what I communicate with my clients, team members, models, actors and my own family. I use these methods and encourage you to use them in your own life/career and you will see a positive change.

The Structure to the Process

Outside of my principles there are some key elements to achieving your goals. This is my approach to any project that I take on.

• CREATIVITY IS MY PASSION
  Creative thinking can come from logic and reason as well as the artistic side

• COMMUNICATION IS KEY
  Always be open and honest, you can not progress without the right information

• LEAD BY EXAMPLE
  Set the tone by demonstrating what it takes to succeed

• DEDICATED TO MY CRAFT
  Research new methods and share what you have learned to elevate your team

• LIFE REQUIRES BALANCE
  A Professional/Personal life is just as important as a Creative/Logical one